Premium Wading Bag
Riding on the popularity of this traditional Alvey Bag, we have decided to add a bigger, bolder wading bag to our accessory line up which... : read more
LARGE TURBO CAST
Innovative New Turbo Cast
Now available on all Alvey Graphite 600 & 650 Series Reels.
Now casts even further. Using incredibly strong 50% fibreglass reinforced material... : read more
GENERAL PURPOSE
500BCP
The general purpose 500BCMKII reel is now available with a bright pink spool. : read more
BEACH & SURF
REELS
650BT
The most reliable surf reel has just been improved with the addition of the Turbo Cast system. : read more
6500BCVRRT
A new ergonomic drag adjusting disc has been incorporated with the Turbo Cast index mechanism to make this the ultimate surf reel. : read more
ESTUARY COMBO
600BXL/106RP
Our estuary, light surf combo is now available in pink. : read more
RODS
ROD650GTS
Ideal for travellers, this 4.2m rod collapses down to a handy 1.2m : read more
RODBJA
Going up the beach with only one rod? Take the Bruce Alvey Special, light enough tip to fish for whiting, down low grunt to handle chopper tailor and big surf bream. : read more
ROD600P
Our most popular estuary, light surf rod now available in pink. : read more